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LEGACY
PROJECTS
Sherwood Queenstown
Sherwood Hotel in Queenstown epitomises a blend of luxury and sustainability, embracing eco-conscious practices while delivering exceptional guest experiences. Their values centre around fostering community, preserving the environment, and providing...
Sherwood Queenstown
Sherwood Queenstown
Cloudy Bay
An harmonious collaboration between high-profile New Zealand fashion clothing brand New Lands and prominent winegrower Cloudy Bay has led to the creation of a striking team uniform which reinforces the winery’s outstanding...
Cloudy Bay
Cloudy Bay
Ayrburn
A refined 25-piece collection that is collectible, on-brand, and commercially strong — a retail ecosystem that supports confident team selling and turns the merch space into a natural continuation of...
Ayrburn
Ayrburn
Ayrburn Classic
A refined retail experience that long-lives the weekend — strengthening brand story, driving on-site sales, and giving guests a keepsake that carries the Ayrburn Classic legacy forward.
Ayrburn Classic
Ayrburn Classic
Mckibbon's of Royalburn
A high-performing, re-orderable retail range that strengthens brand presence at every touchpoint — functional pieces people actually use, love, and gift. The outcome is premium, considered product that supports McKibbon’s...
Mckibbon's of Royalburn
Mckibbon's of Royalburn
Gibbston Valley Golf Course
A polished, wearable capsule that strengthens the GV story at the point of experience and beyond — designed to be worn, kept, and remembered while supporting ongoing retail momentum.
Gibbston Valley Golf Course
Gibbston Valley Golf Course
Fiordland Discovery
A confident, on-brand crew presence that matches the premium guest experience and works to the seasonal environment— plus a wearable polo that doubles as merch, extending the story beyond the...
Fiordland Discovery
Fiordland Discovery
Bravo
A cohesive, elevated offer that mirrors the Bravo experience — giving guests a take-home keepsake that extends the brand beyond the venue and into everyday life.
Bravo
Bravo
Mountain Club
The collaboration between Mountain Club and New Lands is a quintessential example of New Lands' ethos in creating bespoke uniforms, where collaboration is a cornerstone philosophy.